Who says you have to release a video for a record you’re promoting? Kanye West certainly doesn’t seem to think so, and rightly so given that ‘Lost In The World’ featuring Bon Iver is one of the finer tracks on his 2010 album ‘My Beautiful Dark Twisted Fantasy’.
The video was directed by filmmaker Ruth Hogben and appears to be depicting a woman, possibly Kanye’s partner, becoming “lost in the world”, between the skies above where Kanye’s rapping, and the dark city below. As with all of Kanye’s recent arty videos, this clips’ definitely not one for epileptics.
