The musical, about a group of talented friends and their battle against TV’s celebrity culture, was written by Jennifer Saunders and created by Judy Craymer- Mamma Mia!’s producer.
Craymer has praised both the Spice Girls and the musical on their collaboration:
“The positivity, energy, humour, excitement and friendships that encapsulated the Spice Girls and their songs have inspired the whole creative team.”
The BBC have reported that Viva Forever! will hit the stage from December this year at London’s Piccadilly Theatre.